Did Alitalia Quietly Change This Offer Without Notice?
I received an “exclusive” offer from Programma MilleMiglia — which is the frequent flier loyalty program of Alitalia — two days ago where if I joined now free of charge, I could earn a special welcome bonus of 5,000 miles.
Apparently — as I originally suspected — that offer was not so “exclusive”, as this offer was also reported by Gary Leff of View From The Wing.
However, Al — a reader of The Gate — asked “Well, when I went to Alitalia site to sign up for a new membership, it only mentioned 2000 miles welcome bonus, not the additional 3000 miles. Can you post the link to this offer??”
I was going to post the link when I then realized that the official Internet web site of the promotion had mysteriously changed, as shown in the screen shot below where there is no mention of the 5,000 Programma MilleMiglia frequent flier loyalty program miles:
The original promotion clearly offered a bonus of 5,000 Programma MilleMiglia frequent flier loyalty program miles, as shown in the screen shot below:
By the way, I did click through to the offer using the “dedicated link”, which led to the offer for 2,000 miles instead of 5,000 miles.
No promotion code was listed in the e-mail message which I received — just as my name was omitted from the e-mail message, as all that was there is “Dear ,” — not that I see any place to add a promotion code when registering for this promotion.
Did Alitalia quietly change the terms of this offer without warning, as it was supposed to last through November 28, 2014 — or is the offer still the same but not clearly shown as to how to earn the additional 3,000 Programma MilleMiglia frequent flier loyalty program miles?
Perhaps I am missing something here?!?
Photograph ©2014 by Brian Cohen.