…but despite that good news, revenue has unfortunately declined due to the current 2019 Novel Coronavirus pandemic, which has been difficult for many writers within the travel industry, as the aforementioned reduction in income and the virtual decimation of the travel industry in general are the main two of a variety of reasons. Some writers have not written articles altogether; while others have reduced the number of articles they post.
The Gate is expected to weather the pandemic, as I do not plan to stop writing for it anytime soon. Even though I have had more time to finally tackle some trip reports and reviews from trips which I have taken over the past six years and intend to post articles pertaining to them, I am still sifting through literally thousands of photographs and numerous videos.
As for the pandemic itself, I personally believe that it has crippled the travel industry for the foreseeable future because of millions of people who are unemployed and supply chains which are still punctuated with interruptions as two of numerous reasons. Years will pass before the travel industry returns to some semblance of normalcy, in my opinion.
Speaking of reduced revenue, I view income derived from affiliate links as gravy and not mandatory income. If I do not earn anything from affiliate links, I am no worse off than I was before — but if I do earn income from them, it is a nice surprise for which I am thankful…
…but that income was significantly impacted in a negative manner primarily due to the current 2019 Novel Coronavirus pandemic — especially as many companies have either stalled or discontinued their participation in affiliate programs in general; and I am uncertain at this time as to whether that is on a temporary basis or permanent basis.
Regardless — with the exception of a few basically constructive comments which might add up to the number of fingers on one hand — you have not complained since affiliate links were added to The Gate effective as of Sunday, January 1, 2017. In fact, you have been supporting the affiliate links — and I greatly appreciate that. I would like to attribute that to the thought that I am doing something right.
“As you may already know, credit card and affiliate links have never appeared during the entire history of ten years at The Gate; and that is by design, as I do not like them. Articles are not sponsored by a company; and of the extremely rare times — think fewer than the fingers on one hand — in ten years where a company will pay for my expenses, I ensure that I am absolutely clear that that does not sway my opinions and that I will remain completely honest about what I write.”
I still hold myself to the following parameters when including affiliate links in an article:
Ensure that the affiliate links are of interest to you and beneficial to you
Do not try to actively attempt to sell anything to you — keep the affiliate links as passive as possible while informing that they are being used in the article
Whether or not the article contains affiliate links, simply report information with articles as unbiased as possible, as I always have strived to do
Include constructive criticism in the article despite it having affiliate links — if an advertiser does not appreciate that my criticism can actually be helpful, that advertiser is free to discontinue its affiliate relationship with The Gate
A New Theme For The Gate is Being Considered
In wanting to upgrade The Gate with features which you may find beneficial while simultaneously attempting to fix some anomalies, I found out recently that the entity which is responsible for the creation of the theme which is used by The Gate is no longer supporting this theme — so I am actively seeking a new theme for The Gate…
…and this may also likely mean a major re-design for The Gate as well — so please stay tuned.
Of course, comments and suggestions are always welcomed.
The Gate Marketplace: A Work in Progress
Although a marketplace has been created in an area of The Gate which will not interfere with your reading of articles, that project has stalled primarily due to the current 2019 Novel Coronavirus pandemic. That marketplace will eventually not only include affiliate links to the services and products you already use — such as lodging, airfares, rental cars, and airport parking — but they will also include links to current sales.
I also plan on eventually adding merchandise — although supply chains have been temporarily affected by the current 2019 Novel Coronavirus pandemic. One example will be merchandise which displays photographs taken by me from various travels, as I am constantly approached by people wanting to either use or purchase those photographs.
A series of itinerary and master guide articles was launched last year and will contain links to separate articles pertaining to particular destinations as part of an effort to better organize The Gate. They will also double as an impetus — and a reminder — for the remainder of unwritten articles to be written. Each itinerary and master guide article is a work in progress and will be completed once all of the articles have been written and posted.
Consolidated Article of Itinerary and Main Guide Articles
An item has been added to the main menu of The Gate which will include links to all of the aforementioned itinerary and master guide articles for a quicker search of the trip reports and reviews of many destinations to which I have been.
I have updated the list of the top 100 articles in terms of readership over the past six years at The Gate as a point of reference out of greater than 8,500 articles which I personally have written — and that does not include articles which were written by other authors; but that does include the hundreds of articles which still reside at FlyerTalk…
The Gate has an official channel on YouTube, which was launched in 2017; and 26 videos were added over the past year in addition to the nine videos which were already there, for a total of 35 videos at the time this article was written.
I have more videos on deck — including more from my trip to Iceland in 2018 — and although it still needs to be tweaked, I have a custom instrumental jingle of sorts already created for videos for The Gate.
Video interviews with guests are also still being considered to be added.
With little advertising, I am rather pleased and encouraged that some of the videos received as many views as they have; so I plane to further increase the presence of the YouTube channel through articles posted at The Gate.
Although it is still not yet a reality, I still intend to launch an audio program to supplement The Gate. I have always wanted to have a radio program; and technology has presented several ways of creating that possibility.
In addition to the aforementioned video interviews, I am also now thinking of also including audio interviews with various guests.
I do not like to use the term podcast; but more of them are appearing at BoardingArea — so why not?
Original Sources For Articles
Keeping my promise to access original sources to as many articles as possible for the most accurate information possible, I decided in 2018 to expend some extra effort in finding the original source of information for each article which I write. For issues dealing with the federal government of the United States, I search from information from the official Internet web site of the appropriate agency. For weather updates used for travel alerts, I use meteorological sources — such as the National Oceanic and Atmospheric Administration of the Department of Commerce of the United States for radar information and data. For articles related to points and miles, I attempt to get the information directly from the frequent travel loyalty program…
…and for articles related to the current 2019 Novel Coronavirus pandemic, I have used what are supposed to be widely considered as trusted and reliable sources — such as the Centers for Disease Control and Prevention, the World Health Organization, and the Journal of the American Medical Association as three examples of those sources, as I firmly believe that most of the media in general has been significantly irresponsible in reporting on the pandemic, using blatant sensationalism to constantly interject fear into the general population.
Those are only four of numerous examples of using better sources for information posted in articles at The Gate — and the information provided in articles written for The Gate in general does seem to be more accurate as a result.
When applicable, I will also credit where I first found out about the information.
Fewer Regurgitated News Stories
I continue to resist regurgitating most news stories because they usually do not affect you in terms of your travels, earning elite level status, saving you money, or collecting and redeeming frequent travel loyalty program miles and points.
The purpose of The Gate when it was first launched was to be the official weblog of FlyerTalk — which it was for eight years. Although I enjoyed finding discussions posted on FlyerTalk worthy of an article — and I still do occasionally do that today — when The Gate returned to BoardingArea on Friday, August 1, 2014, I wanted for it to be more of my “voice” and not reliant on FlyerTalk for information…
…but one of the types of articles I continued to do were news stories which already existed elsewhere because they seemed to interest readers. I wanted to report more on my travels and experiences and increase the amount of original content at The Gate — not simply regurgitate news stories which other people have reported — so I quietly phased out many of those articles. I will still write articles on certain news stories if I can add enough of my own thoughts or if the information can potentially be helpful to you — or if I already reported on a story in the past and an update to it is available. Promiscuous drunk naked women getting thrown off airplanes is a sure-fire way to get “clicks” and “views” which do help to increase my clicks, views, and income — but I realized that that is not how I want readers to remember the content I post.
As with eschewing pushing credit card affiliate links, I may be leaving a significant amount of money on the table with this policy — but I believe that the content which I have posted has generally improved.
I will always be the first to admit that the content which I write can always be improved; so please tell me about what you would like to read. I am always open to constructive criticism and civil discourse.
Still Keeping “Click Bait” in Check
I continue to attempt to avoid “click-bait” headlines as much as possible — although I am not always successful. I dislike click bait as much as the next person; but I still attempt to consciously avoid it.
A fine line exists between a catchy headline and click bait — but there is one major difference between the two, in my humble opinion: the content of an article supports the catchy headline with information which is intended to satisfy the curiosity of a reader; whereas the content of of an article whose information significantly falls short of the headline which attracted the reader in the first place renders the headline as merely click bait.
I still occasionally am accused of writing click bait for headlines — but I strive to ensure that the content of each article speaks for itself and supports the headlines in question. I would like to think that further improvement has occurred during the past year.
“As for The Gate, I never did quite figure out how to celebrate its tenth anniversary. Although I am proud of that achievement, I ironically am not a stickler for when to celebrate anything — contrary to the purpose of posting this article. I have celebrated my birthday two months after the fact. I partook in Thanksgiving one year during the summer instead of in November. When the time is right for me, I intend to celebrate ten years of the existence of The Gate.”
…and yet — before I knew it — yet another year has passed. I never did get to celebrate ten years of the existence of The Gate, as August 2020 marks its fourteenth anniversary.
Once again, I am asking a simple favor: I want to increase readership and interest in The Gate in order to allow me to travel even more and bring you articles of trip reports, reviews and experiences from around the world. Although subscribing to the free newsletter of The Gate is one way you can help, I would rather grow readership organically based on the quality of the content of the articles I write. What topics would you like to see me cover in future articles? About what topics should I avoid writing? Where would you like to see me travel next? In addition to the channel on YouTube, should I dabble more in multimedia, such as audio and video reports in addition to written articles? What interests you the most that you rarely or never see at other weblogs? What keeps you coming back as a reader of The Gate?
I am hopeful that the first 14 years of The Gate is only the beginning for bigger and better things to come…
…but in the meantime — as I say every year — thank you so much once again for your support. Mere words cannot ever convey my expression of gratitude, as I am grateful to you — more than you will ever know — for without you, there would be no The Gate…
…and I hope that you are weathering the current 2019 Novel Coronavirus pandemic as best as possible. May the remainder of the year 2020 only get better for you from here on in — and please let me know if there is some way in which I can possibly help here at The Gate.